- Scott Hack | Real Estate Distilled
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- High Proof News, January, 26th, 2025
High Proof News, January, 26th, 2025
Concentrated Real Estate Knowledge

IN THIS ISSUE
HIGH PROOF TOOLS & LINKS
We love sharing new tools and tips with our readers. If you have a tool or link that you think is worthy of sharing, be sure and drop us a note so we can share the love!
I have long advocated to my agents that they share a 2-d floorplan on our listings. My father is a custom home builder, so I was never sure if it was just something I was comfortable with or if they were as beneficial as I thought. An MLS in New Mexico though is on “Team Floorplan” and has started requiring new listings to include a floorplan. We won’t dive into the discussion on if that is a good plan or overreach by that MLS today... If and when that day comes for your MLS, keep this tool in your back pocket. Or just start today and look into CubiCasa and elevate your listings.
Who knew that all of those spam text messages we have been getting to sell us health insurance might come in handy? On Friday afternoon, the IMC ( Insurance Marketing Coalition ) successfully argued in court and were granted a stay on the new TCPA change that was supposed to go into effect on Monday. The change would have required a 1 to 1 consent and more burden on small businesses for record keeping to track who had provided permission. I shared some more info, a video with even more info, and some resources and companies who can help with compliance not just with TCPA, but also with the Do Not Call List. Check out the resources and the comments from people a lot more in the know about the issues in our Facebook Group.
Depending on who you talk to, you might think SEO is dead. I’m not here to debate with people who obviously wrong about that 🙂 Additionally, one thing that for sure isn’t dead is talking about SEO… including ideas that website owners can do to offer new, easy and subtle updates. The best part is that a lot of SEO best practices follow over to other places on the web like Google Business Profiles. Did you know that images have the ability to have internal information encoded into them? Including where the photo was taken? Some cameras and apps allow you to update this info as the images are being taken. But sometimes you need to do it afterwards and that is where a service like GeoImgr comes in to literally make “Geotagging Photos Made Easy” a reality.
OUR HOST HOTEL
You only have a few days left to secure your hotel room at the host hotel in our room block. We encourage you to book now and avoid the heartache of missing out! This links is for the full length the block is open, so you might need to adjust it to your specific dates.
You can use this link.
FREE VIRTUAL MASTERMIND
In a few weeks, as a warm up to Real Estate Distilled, I’ll be hosting a mastermind with Neil Mathweg! This mastermind is for brokers and team leaders, and those who WANT to be in those roles. The mastermind is virtual and FREE. We will be meeting online in two different sessions. You can choose to attend one, or double down and attend both!
Thursday, January 30th from 2pm to 5pm ET and
Saturday, February 1st from 10am until 1pm ET
Interested in joining us? We have a short survey and some info I can send you. Reply to this email and I’ll get you the info.